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Ongoing video content for Bags

An ongoing video content retainer, directing and producing a continuous stream of work as head of video content.

Client
Bags
Engagement
Ongoing retainer
Role
Head of video content

Deliverables

  • Ongoing video content production
  • Creative direction across the content program
  • Format and template systems

Bags engages OPTML on a continuous basis rather than per project. The work runs as a retainer, with an agreed ongoing scope of video content produced against a standing creative direction.

The role is head of video content: setting the direction the content follows, producing the work, and keeping format, pacing, and visual language consistent as volume scales across the program.

Working on something comparable? Send the brief to hello@optmlstudio.com.